ColourGrid®
is an innovative and versatile new tool for analysing
the mind of a market and reliably forecasting consumer
choice.
Only ColourGrid’s revolutionary algorithm
incorporates the geographic, demographic and
sociographic data of 7.7 million Australian households
together with tested psychographic knowledge and
marketing experience to produce an accurate and
comprehensive forecasting matrix for the Australian
market. ColourGrid canidentify,
forecast and locateexisting and emerging
demand opportunities. What is my market?
Where are they? How do I communicate effectively to
them? Where are there more like them? Who else would be
interested in my products?
ColourGrid can
successfully answer all of these questions and more!